Sunrice Trading Improves Employee Satisfaction: A Success Story

SunRice Trading Case Study


This case study of Sunrice Trading is based on a December 2019 survey of InsideOut Development customers by TechValidate, a 3rd-party research service.

“InsideOut Development’s coaching model and tools drive key performance metrics for my team.”

“InsideOut’s coaching approach and tools are easy to apply.”

“InsideOut Development’s tools and methodologies work extremely well.”



The business challenges that led Sunrice Trading to evaluate and ultimately select InsideOut Development:

  • Top purchasing drivers for investing in InsideOut Development:
    • More effective coaching by managers and leaders
    • More consistent and meaningful career development dialogue
    • Greater performance and communication through coaching conversations
    • Better success in building a coaching culture

Use Case

  • The key features and functionalities of InsideOut Development that Sunrice Trading uses:
  • Departments that utilize InsideOut Development methodologies/programs:
    • Sales
    • Accounting
    • IT
    • Marketing
    • Customer Service
    • Manufacturing Line
  • How they measure coaching success at their organization:
    • Improved employee satisfaction



The surveyed company achieved the following results with InsideOut Development:

  • Key benefits realized since working with InsideOut Development:
    • Improved comfort levels among managers and supervisors leading difficult conversations
    • Increased number of meaningful conversations between managers and employees
  • Improvement realized in the following areas since working with InsideOut Development:
    • Manager-employee conversations
  • Realized an impact within the first year after implementing InsideOut Coaching.
  • Representatives strongly agree that InsideOut Development is easily adaptable and delivers exceptional customer service to meet their organization’s needs.


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